Kind Speech Campaign at the Otto-Nagel-Gymnasium in Berlin

The Kind Speech Campaign Hasskommentare im internet” has been developed by the Otto-Nagel-Gymnasium school based Berlin.

The project consisted of a 6-week plan with different aesthetical and methodical approaches of sharing our kind messages with the school community and followers of our social media accounts. In discussion with one of our intensified courses in English and one 10. grade class, we developed a plan of organizing one event every week until our summer holidays except the week where all our students had their excursion week. Different groups developed different ideas and formats for that series and completed them in and outside the classroom. It was important for us that the ideas came from the students themselves. The products were distributed through our school Instagram account.

Students composed an original “Kind Song” and the videoclip was promoted through the school’s Youtube account. The campaign met with a very positive resonance from parents, students and our colleagues. We hope that our message could trigger some reflection about that topic and cause a few smiles.

You can listen to the song on:

Facebook video

Instagram video

For non-German speakers, we translated the song lyrics in English:

Everyone else has always kept it quiet
Strength, courage and self-confidence
Values that describe you
Don’t let them get you down
Forget the disrespectful haters
Times are changing because of the haters,
There is no cause for it
Spread the word
Joy is a duty
Dare to do something,
Take the first step.
Be brave.
Take courage.
No hate starts with you.
Do you feel good,
to spread hate
instead of spreading love?
Posting comments
that hurt others.
The consequences last a lifetime.
Dare to do something,
take the first step,
Be brave.
Take courage.
No hate starts with you.
Dare to do something,
Take the first step,
Be brave.
Take courage.

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